3-year-old leads, revived in 30 days.

Leads everyone had written off.

Solar is a long buying decision. People enquire, get a quote, and then life gets in the way. After a few months, those leads are treated as dead, and after three years nobody even thinks to look at them.

This company had exactly that: a list of leads going back three years that had long since dropped off the radar.

Reactivation that sounds human.

We ran an AI reactivation campaign across the old leads: personal SMS conversations that checked in, answered questions, re-qualified interest and booked appointments with the people who were ready now.

1. The old list, loaded inLeads that hadn't been contacted in a long time, some from three years back.
2. A friendly check-inA personal message that re-opens the conversation without a hard sell.
3. Questions answered, interest confirmedThe AI handles the back-and-forth and finds out who's ready now.
4. Appointments bookedReady buyers go straight into the calendar.

44 appointments in one month.

Within 30 days the campaign had booked 44 appointments from leads that were three years old. Proof that even the oldest leads can convert when someone actually follows up.

The oldest leads still convert.

Most businesses give up on a lead after a few weeks. Years later, some of those people are still in the market, and they already know who you are. If you sell anything with a long buying cycle (solar, renovations, roofing, cars, education, high-end services), your old leads are a revenue source you already own.